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Love Your Traffic

Tired of being the best kept secret online? Start showing up in search engines at the exact moment couples are looking for you and ready to buy.

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Love Your Leads

Your website is live, but where are all the leads? Few inquire, and when the do, it's all about price. Let's find out why and fix it fast so you can back to your passion again.

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Love Your Sales

Begging for business is icky. Learn to attract better-matched clients who make a decision on the spot, are thrilled to pay you your worth and rave about you afterwards.

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Hello! I'm Kathy and Bride Appeal is my brainchild. I help wedding pros use their website to attract more leads and turn them into paying clients. From SEO to conversion, copywriting and more, we are all about making your website do the selling for you.

  • "It's only been a week since working with you and I've gone from booking 1 event in every 5 tours to closing 1 event in every 3 tours! I just followed your lead to stop pushing out information to our prospects and start focusing on the bigger picture instead. I'm feeling less burned out already!"

    - Jen Loller, Wedding Venue
  • It's only been 1 week and I've already booked a client! You're right, I was giving away too many details on my website and putting their focus on all the wrong things. No wonder everyone was asking about prices. After overhauling my service webpages, tweaking my email response and changing my tune in the consultation, the bride was pretty much sold before I even made an offer. Can't wait to do it again!

    - Sarah Bett, Wedding Planner
  • So I booked the client last night after our first session together using the method you taught me. They put down a deposit to hold the date and will be getting back to me with which package they want. That was the first time I booked a package and took a deposit on the spot! We've only had one consult together and already I'll be getting nearly all of my investment back. U rock Kathy!!

    - Simone Vega, Event Planner
  • After just the first 2 meetings with Kathy, I used her sales method to book 4 out of 6 consultations and half of them closed on the spot. What was even more exciting is that 3 of these clients spent 70% more than my previous average sale amount! Before price was often a concern, but now I'm able to show why I'm worth it! The conversation was so easy and I could just be myself. My confidence is so much higher than it used to be.

    - Amanda Greville, Invitation Designer
  • I finally had enough of not making any progress and decided to take the leap. After going through her program, I have to say it was the best investment I have ever made! I actually just had a bride sign up for my newsletter, get it for a few weeks, completely trust me, schedule a consult, and then booked on the spot at my higher full service price! I have booked 3 total brides at my new higher price and an additional partial service bride, which I am actually trying to push more. So I’m doing good.

    - Casey Muller, Wedding Planner
  • Before I met you, my closing rate was dreadful. I was only closing maybe 1 in every 5-6 people I met with. However, in the last 3 weeks since our very first session, I've closed 7 out of 8 prospects by modeling your sales technique!

    - Pauline Dennigan, Photographer
  • I've taken plenty of other classes and programs through other marketers in the wedding industry, but your approach is nothing like theirs... Others give you what you need to do, but not the how. You give the how... I just finished all the changes to my website you recommended and already in 3 short week my inquiries have spiked because of it…and it's the slow season right now! It's worth the investment and I've already gotten my money back.

    - Christine Terezakis, Wedding Planner
  • Kathy DalPra to me is a wise investment for anyone looking to streamline their web presence and really get to the core of what they want to convey to their audience in the internet medium. Kathy had a direct impact in my bottom line growth of well over 20% increase in business last year and a 10% increase in the previous year.

    - Mitch Taylor, Wedding DJ & More
  • I’m so grateful to Kathy and her Bride Appeal staff for the work they’ve done in designing my website and doing my SEO work. As a result of Bride Appeal’s SEO work, I am now consistently showing up on the first page of Google and Bing. Kathy and the Bride Appeal team are definitely worth the investment!

    - Brenna Taylor, Wedding Planner

Wedding SEO & Bridal Marketing for Event Pros

If you're awesome at what you do, but lack the traffic, leads and bookings to back it up, you deserve better! But your income and quality of clients simply can't improve when you're the best kept secret online.

That's where I can help. 

I created Bride Appeal™after seeing first hand in my own bridal business how challenging it was for a creative-minded person to attract customers. When my industry friends saw me take my own website from a total flop to a source of consistent business, they asked me to share my wedding seo, bridal marketing and sales strategies with them too. 

If you want to get found, followed and booked online, we should be friends. Follow me on Google+

Recent Posts

The Freaky Future of Email Marketing for the Wedding Industry

the future of email marketing in the wedding industryThe report is out and, frankly, the future of email marketing is kind of freaky. Litmus just released a report on what email marketing will be like in 2020, featuring the predictions of 20 email experts from email service providers, agencies and consultancies. The findings are fascinating. Today I share a few of the takeaways and what it means for us in the bridal and event industries. read more

2016 Wedding Trends & Spins

2016 wedding trendsAs I read through blogs, wedding magazines and talk with industry professionals, the trends that are predicted for 2016 are reminiscent of some past trends and extensions of what we see today. read more