Events aren't just great for real wedding submissions and posts. There is plenty of other juicy content you can squeeze out of each event you work or attend. Why not make the most of it and fill your blog with the inspiration and education your audience is clamoring for?
Choosing a venue is a big decision for engaged couples and event hosts.
Why not help them make the choice easier by providing a little insight based on your experience there?
Since you're already going to be at the venue, this requires very little work. Simply keep a mental note of the unique features you noticed about the venues, such as:
- Superior customer service
- Trendy in-house decor
- Grand architecture
- Gorgeous outdoor photo-worthy grounds
- Delicious in-house catering
- Unique presentations (ex. floating cake, couple's big entrance etc.)
If you really want to get fancy, and impress the venue owners too, ask permission to create a video post that includes brief staff interviews and a quick tour of the grounds and facility. Although this will likely require an extra visit, not on the actual day of the wedding or event you're working.
And this type of post has massive SEO benefits too.
When you optimize your blog post with the venue's name and location, you give your post a chance to rank in search engines for the venue's company name.
Which means, couples searching for this venue may stumble upon your website too! Yay for free traffic :)
Did you see something unusual or unique at the event? Share it with your readers and give them a little trendy inspiration to help them brainstorm ideas for their wedding or event too.
Here are a handful of things to pay attention to:
- New twist on an old tradition (ex. cake cutting, daddy-daughter dance, garter toss)
- Food presentation
- After party elements
- Design and decor
- Fashion - the gown, the bridal party dresses
- Ceremony welcome gifts and signage
- Color schemes
- Holiday and seasonal details
- Seating arrangements - ceremony and reception
- Cost cutting ideas
- Do-it-yourself inspiration
- Unexpected songs played
If you simply loved working with a few of the other suppliers on that event, it could be a great opportunity to strengthen that connection, while also boosting your blog traffic.
Start by asking if you can interview them either for a written blog post or by video for a vlog. They'll love getting featured to your audience and will probably promote your post too, so you can reach an even wider audience.
Try these interview questions to tell a story while also giving tips to readers:
- How did you get into (vendor service - wedding planning, makeup artistry)?
- What do you love most about what you do?
- What is your #1 tip for couples when planning their (vendor expertise - flowers, music etc.)?
- What are the most common mistakes you see couples make with their (vendor expertise)?
- What do you do differently than other (vendor type)?
Then, remember to optimize your blog post with the vendor's personal and/or company name. When future couples research this vendor, they just might land on your interview post!