It's week 3 of our current series on Pinterest and, lucky me, the adorable Ariane Fisher from my hometown of Chicago, has offered to grace us with her techy savvy presence. If you don't know Ariane, founder of StoryMix Media, you're in for a treat. What I love about this gal is her constant commitment to testing. She fearlessly puts her marketing ideas to the test to see what sticks...and then generously shares the results with the rest of us ;)

Last week, Ariane shared a recent scientific Pinterest experiment gone wrong and we can ALL learn from this simple folly. There's no knowing how much traffic or how many leads she lost because of this innocent error, but in the end, we'll all be spared as a result of her being a pioneer for all of us.

Check out the Pinterest case study that led Ariane to quickly learn of a major Pinterest no-no.

P.S. If you're looking for a deeper, more elaborate strategy for how to make Pinterest really work for you, I highly recommend the "Pinterest Advantage" free webinar by Andreea Ayers.