In mid-April 2018, one of the pioneers in wedding blogging, Style Me Pretty (owned at the time by OATH), announced that it was closing its doors on April 30th (see below) - sending a wave of panic through the wedding business community and leaving them wondering: read more
When you're crazy busy with the business of your business (which is awesome), it's hard to find time to blog, let alone constantly come up with new wedding blog topics to post about. read more
Overwhelmed by the endlessly growing list of wedding business software and apps popping up every day? read more
Every marketing guru you follow is telling you that a wedding blog is essential to your business growth, but how do you know which wedding blog topics your audience actually cares about? read more
Getting too many “how much does it cost?” emails from website visitors? read more
Many wedding planners I've chatted with over the years have the best of intentions to finally implement SEO into their website, but one obstacle stops them:
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April 21st is the big M-Day, in which Google will officially make mobile friendliness a ranking factor. This algorithm update means that websites that don't practice mobile seo may get trumped by websites that do. read more
The report is out and, frankly, the future of email marketing is kind of freaky. Litmus just released a report on what email marketing will be like in 2020, featuring the predictions of 20 email experts from email service providers, agencies and consultancies. The findings are fascinating. read more
As I read through blogs, wedding magazines and talk with industry professionals, the trends that are predicted for 2016 are reminiscent of some past trends and extensions of what we see today. read more
